We are not an importer.We are not a manufacturer.We are the ones who choose.
Luvital is where the best of smart agriculture is found, tested and introduced honestly.

Our story
Today's farmer faces an overwhelming number of choices: hundreds of fertilisers, seeds, machines and digital tools, all claiming to be the best. Nobody has time to test them all, and every wrong choice costs a whole season's work.
Luvital was formed to close that gap. We don't manufacture anything, so we have no interest in selling one brand. Our job is to search, test and choose, and then to say what we've seen, whether in our product catalogue, our podcasts or our videos.
That is why part of our work is media. Conversations with farmers, researchers and industry leaders are how we keep our criteria transparent.
“Smart agriculture only means something when the right choice is within reach of every farmer.”
What we never compromise on
- 01
Independence
Because we don't manufacture anything, we look only at results in the field, not at the interests of a brand.
- 02
Field testing
A claim on the packaging isn't enough. A product has to work in real conditions before it makes our list.
- 03
Transparency
We report our criteria and results as they are, even when it isn't in our favour.
- 04
Respect for the farmer
Our language is simple and direct. Technology should serve the farmer's work, not confuse them.
Luvital at a glance
- 4
- areas of expertise
- 8
- podcast shows
- 26
- podcast episodes
- 12
- videos in 3 series
- Advanced fertilisers and crop protection
- Specialty seeds
- Modern farm machinery
- Innovative technologies
Join us
Listen to the conversations, see the farms, or write to us directly.